Women tell Women

When do you know you’re on the right path?

— Amanda Westerbom

You know you’re on the right path when you feel curious and excited about your everyday work. It’s when you realize you don’t know a lot of things, but you are motivated to keep learning and improving. It’s when you feel that you live by your values and find the meaning in what you do. It’s when the goals are high and still, you appreciate every step of the way getting there. It doesn’t mean you’ll be crazy happy everyday, but when you’re on a path that is right for you, I believe you have a sense of purpose and motivation that doesn’t disappear in the face of challenges. 

Everyone is different, so I think it’s essential to start with yourself and recognize the things you feel grateful for, the environments you thrive in, the topics you are curious about. I know from my own experience that it’s never too late to change your route or to restart learning. Before launching my own brand Estrid, I’ve worked as a freelance photographer for about 7 years. I also studied Economics (but dropped out to pursue the dream of becoming a photographer). Ten years ago, I didn’t know where I was heading, but I’ve been always trying to do the things that gave me joy. Today I feel that all my past experiences – in one way or another – have helped me define the next life path.

Amanda Westerbom –

Amanda Westerbom is a co-founder of an online subscription service Estrid that launched in 2019.  Established in Sweden and now available in 14 markets around Europe, Estrid provides affordable, quality vegan razors and tackles stereotypes around body hair.